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Experience Life IN AN URBAN VILLAGE



Village At Griesbach features a neighbourhood design concept firmly rooted in the “urban village” or “new urbanism” community planning philosophy.

This philosophy had its beginnings in the 1980’s and was championed by H.R.H Prince Charles, who had grown weary of the architectural and social deterioration he observed in suburban England. A concept cornerstone was the principle of socially integrated, connected and engaged community planning that worked cooperatively toward the betterment of all residents.

The Prince’s concept was embraced and expanded in the mid-1990’s by American urban planners, most notably Leon Krier and Andres Duany, who applied the term “new urbanism” to include a socially integrated, self sustaining neighbourhood plan enhanced by a focus on “classic architecture” that improved streetscape appeal and made communities more walkable.

The two schools of thought quickly melded into what we in North America know as “new urbanism.”

“New urbanism in fact connects to a facile contemporary attempt to transform large teeming cities, so seemingly out of control, into an inter-linked series of “urban villages” where, it is believed, everyone can relate in a civil and urbane fashion to everyone else.” -- David Harvey, John Hopkins Professor, Harvard Design Magazine (1997 edition)

The new urban concept has many defining features which can be readily experienced in Village at Griesbach. Perhaps first and foremost new urbanism places the safety, security and well-being of people ahead of automobiles.

While this may seem self-evident, it is not. Almost all North American suburban communities are developed using a 1950’s American planning approach designed around easy and efficient transportation and the secure storage of automobiles. This is characterized by large collector roadways funneling into stark community streets that branch into convenient cul de sac homes with front attached garages.

In contrast “new urban” communities feature narrower grid streets, generally with tree lined boulevards along sidewalks to provide pedestrian protection from vehicles, that slow down traffic and alleys where vehicles are stored in detached garages so the homes’ architectural character can be profiled on the street.

Other key elements include providing more neighbourhood gathering points through smaller community amenity or park developments, rather than large swaths of “passive public green space” in a few locations.

There is commonly a “town centre” or commercial area created within the community to provide the efficient delivery of goods and services to residents without the need to get in the car and drive to a shopping centre. This makes new urban communities more self-sustaining and greatly improve the environmental efficiency of the community and its residents by lowering dependence on vehicle use.

The first notable “urban village” began development in 1989 on the edges of Dorchestor England. It was called Poundbury and was a mixed use residential development that featured Prince Charles as both spokesperson and a working member of the development team. This development and all that would follow are roughly based on the following “10 Design Principles”:

  • PLACE – That planners must understand the local environment and design places that blend in with it.
  • HIERARCHY – The design of buildings should always reflect a hierarchial position within the community, that public buildings should proclaim themselves with pride and others be designed to reflect their value in society.
  • SCALE – Buildings should bear relation to the human scale and the scale of other buildings in the neighbourhood.
  • HARMONY – Buildings should blend with others in area and with their natural surroundings
  • ENCLOSURE – Spatial identity is of major importance and new developments should incorporate such public spaces as squares and courtyards wherever it can.
  • MATERIALS – Building materials should reflect the diversity of local traditions and not conform to national or international standards.
  • DECORATION – Decorative craftsmanship should still be, as it has always been, a major feature of the urban environment.
  • ART – Artistic decoration has a major and symbolic role to play in the enhancement of urban environments and artists and architects should be involved in the design of new living spaces.
  • SIGNS & LIGHTING – These elements must contribute to the success and comfort of resident’s lifestyles not detract from it.
  • COMMUNITY – A successful community is a place where residents feel involved and contribute to the planning and running of their environment.

We encourage you to take this list and tour various Edmonton communities and then visit Village At Griesbach. You will discover how the design principals of “new urbanism” have created one of greater Edmonton’s most beautiful residential neighbourhoods, rich in mature natural landscapes, turn of the century architecture, classic community integration and everyday convenience.

Shopping and Services

2017 has seen the opening of the first shops and services in Village Square. This self-sustaining amenity for residents includes a selection of small and large, local and national businesses that enhance and simplify everyday life.

The first business to open was Fairfield Inn & Suites by Marriott. Shoppers Drug Mart, Carl’s Jr., Q-Nails, Tim Hortons, The Bone & Biscuit, Mt. Fuji Japanese Cuisine, Chatime Tea Shop, Pho Ever Noodle House and Popeyes Louisiana Kitchen have followed. Plus, watch for more big retail announcements in early 2018.

The Village Square is located at 97 Street and 137 Avenue and is built on 13+ acres of beautifully manicured land, surrounded by mature tree stands, parks and classic homes. This quickly growing commercial district is designed to provide an intimate, pedestrian-friendly scale for buildings and retail outlets that promote social interaction, community gathering, connectivity with the greater neighbourhood, family lifestyle enrichment and convenience.

Commercial Amenities
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Master Planned Community

Village at Griesbach is a master planned neighbourhood. This means each development detail has been pre-planned to ensure a consistent and efficient planning and construction process, enhanced lifestyle quality for residents and better long term investment value. The community is ideally located just 12 minutes from downtown at 97 Street and 137 Avenue. It includes a vast array of built forms to accommodate almost every type of homeowner from single person households buying their first home to large or extended families requiring larger square footage designs and professional or active adult couples searching out jewel-box detached or attached home styles.

Spectacular lifestyle features, recreational amenities, historical and legacy tributes and incredible public green spaces help deliver a superior quality of life and a stunningly beautiful neighbourhood character that has earned the Village four Awards of Excellence as Edmonton’s BEST COMMUNITY.

Parks, Lakes & Greenspaces

The Village has dedicated over 23% of its land to the preservation or creation of parks, lakes, green spaces, recreation fields or lifestyle amenities. This represents the highest allocation in Edmonton and is far above the normal 10% allocation in most developments. The community has a unique chain of four community lakes that wind from one end of the neighbourhood to the other and form a spectacular naturalized park and green space area of tree lined paths, unique military tributes and activity destinations. Two community schools, three playgrounds, including the brand new Maple Leaf playground which opened in 2017, the 24 acre Central Hill Park and dozens of acres of recreational green space ensure this neighbourhood provides more spaces and places for people to live healthy, wholesome, wellness based lives.

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Community Gardens

Village At Griesbach offers one of Edmonton’s largest, best organized and most popular public garden sites. This two acre site, complete with private well defined plots, water taps and an on-site tool and storage shed, features over 60 individual sites that must be signed up for annually. The amenity was developed by Canada Lands Company in cooperation with the City Of Edmonton as part of its commitment to sustainable living. The management and processing of annual registration requests is managed by the City Of Edmonton through its public garden program.

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